Fitness-focused Even Hotel to make...

Wellness-centric brand to open in Saudi city Dammam in 2029

IHG Hotels & Resorts will open Even Hotel Dammam in Saudi Arabia’s third largest city, marking the first foray in the Middle East for the wellness-focused brand born in Connecticut in the US more than a decade ago.

This comes as fitness-centric hotels and wellness experiences gain momentum in the region, with Siro, the world’s first urban fitness hotel resort open in Dubai and Amaala Triple Bay, a wellness destination set to open on Saudi’s Red Sea coast this year.

Scheduled to open in January 2029, Even Hotel Dammam will bring 300 rooms to Dammam’s King Abdullah Civic Centre, providing guests with direct access to cultural sites including a theatre, library and museum, plus a marina, sports facilities, parks and dining venues.

With a focus on helping guests maintain their fitness routines while travelling, Even Hotel Dammam will deliver a biophilic design that promotes wellbeing and offer rooms with wellness zones.

Tailored to meet regional demand, rooms will feature fitness equipment, from yoga mats and bands to interactive spin bikes, plus on-demand workout classes covering strength, HIIT, yoga and stretch.

Even Hotel rooms feature fitness equipment

To encourage restful sleep, other in-room features include adjustable LED dimmers, hypoallergenic linens, spa-like showers and a night-time herbal tea service.

The property will also offer around-the-clock fitness studios, including an Athletic Studio for strength and cardio workouts and a Soul Studio for yoga and mindful movement, as well as a spa.

Dining options will include nutritionally designed menus, healthy grab-and-go availability 24/7 and free flavoured filtered water with glass bottles available to fill up and take back to the room.

Haitham Mattar, Managing Director, IHG Hotels & Resorts, India, Middle East & Africa, said: “As Saudi Arabia advances its Vision 2030 ambitions, Even Hotel Dammam embodies IHG’s commitment to innovative hospitality that aligns with the Kingdom’s focus on lifestyle and holistic well-being."

According to the Global Wellness Institute, wellness tourism is slated to grow by more than 10% between 2023 and 2028, to reach US$1.35 billion.

There are 35 open Even hotels worldwide and 30 more in the pipeline. IHG currently operates 45 hotels across six brands in Saudi, including: InterContinental, Crowne Plaza, Holiday Inn, Staybridge Suites, and voco, with 47 hotels in the development pipeline set to open within the next three to five years.

For more information, visit www.ihgplc.com/en/our-brands/even-hotels

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